New Asian Emperors: The Business Strategies of the Overseas Chinese

[discusses businesses in Southeast Asia and the families that run them

[offers a road map for strategic business success in the region

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in the midst of the global financial crisis, new asian emperors shows

  • the sources and characteristics of Overseas Chinese management in East and Southeast Asia
  • whether Overseas Chinese management practices will spread in the same way management did in the 1970's
  • whether Western management technologies have found themselves outmaneuvered in Asia's post-crisis arena
  • the Overseas Chinese managers' strategies for the informational black hole of Southeast Asia and what Western managers can learn from them
  • the New Asian Emperors' unique strategic perspectives and management styles revealed through exclusive, in-depth interviews
  • the implications for successfully co-operating and competing with the Overseas Chinese of Southeast Asia and through this crisis

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